Public Relations

Public Relations Campaign2005 Public Relations CampaignSummary of the drivingAlice marshall is a unfledged designer who has just finished making her dissever solicitation of plume for teenagers , and opened a dress patronage Alice in LA . She is not well-kn make yet , that is wherefore it is real important to organize a app atomic number 18nt elbow grease promoting her modern expressive agency and make sure young people prolong concerned in it . The type of tog Alice marshal offers is similar to capital of Seychelles Secret expression and early(a) brands similar to it , so it is in truth important to underscore in the urge the advantages of Alice Marshall s style , its uniqueness , and former(a) features which make it the best plectron for teenagers who insufficiency to look well-favou going and sexyThe effo rt is created to promote Alice Marshall style and motivate as many teenage girls as doable to buy her costume . The objective of the case is to show to the bulls eye group that Alice Marshall s clothes are 1 choice in the trade due to the spare-time activity advantagesCompetitive priceLarge variety of styles and sizesOnly the close fashionable clothes and color in in the seasonPossibility to get advice astir(predicate) the development of your own stylePossibility to return clothes and exchange for divers(prenominal) onesLarge synthesiss for customers buying more than 3 items at a time10 discount for 2nd pair of raiment bought , 15 discount for tertiary pair of shoes boughtThe streamlet is created to spread the knowledge somewhat the major styles which boutique `Alice is crack . The primary(prenominal) items which Alice Marshall s boutique offers take on : dresses (casual and evening gowns unhomogeneous tops and skirts sports clothes shoes hats swimming suits of d ifferent styles many accessories . The grea! test hit of the collection are high-heeled shoes of bright colors with hand-made flowers . The major colors of the collection admit red , blue , orange and whiteThe primary(prenominal) features of the campaignThe briny features of the campaign are the followingName .

The campaign bears the name No Girl without Alice Marshall s ClothesType . The type of the campaign is the individual mien change campaign because it focuses on mirthful the teenage girls charge from long-familiar brands to Alice Marshall s collectionMajor objective . The main objective of the campaign is to make the name of Alice Marshall well-known . Othe r objectives include providing the target group with knowledge well-nigh the major advantages of Alice Marshall style , and winning a satisfying share of marketTarget sense of hearing . The target listening in the campaign is teenage girls (15-19 long time old ) who are devoting lots of attention to their appearance . The largest segmentation of the target audience consists of high-school students and young college girlsMedia vehicles . The media vehicles in the campaign include print television , radio , presentation , and advertising . The to the highest degree important media vehicles for this campaign are presentation and advertisingIn to manage the campaign efficiently , the following schedule is introducedProviding research on the main channels to cajole the attention of youth to the question...If you want to get a generous essay, order it on our website: OrderCustomPaper.com

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